Radar Licensing Announces "Hammer House of Horror" Merchandise Program With NECA Toys and More – Bloody Disgusting

Just in time for Halloween, weve learned that Radar Licensing has announced initial license partners for its Hammer House of Horror merchandise program featuring Hammer Films Dracula, Frankensteins Creature, The Mummy, and other memorable monsters.

Hammer House of Horror merchandise will begin hitting stores this month, with the full launch set for 2021. The official press release, found below, provides all the details.

Hammer came to prominence as the worlds most popular horror brand in the late 1950s. The companys unrivalled legacy is the bridge that connects Universals classic monsters to the contemporary horror classics that began in the 1970s. In the 21st century Hammer has continued to expand its extraordinary canon with new movies that have been both commercially successful and critically acclaimed.

Joining in the celebration are such stellar companies as NECA (wide range of toy figures), Sideshow (collectible statues), Merch Traffic (upper body apparel), Aquarius (playing cards, puzzles, fun boxes, ceramic mugs, magnets, posters, buttons), MEGO (MEGO figures), Mondo (limited edition prints), and Trick or Treat Studios (masks and 12 collectible figures).

One of my favorite childhood memories is my 3rd-grade birthday party seeing a Hammer double bill that introduced me to Christopher Lee as Dracula. I was hooked right then and there on Hammers gothic horror universe and it certainly influenced my passion for horror films over my career. Im also excited by the fact that so many wonderful companies, and horror fans worldwide, share my love of Hammer Horror films, Radar Licensing President David Imhoff said.

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Radar Licensing Announces "Hammer House of Horror" Merchandise Program With NECA Toys and More - Bloody Disgusting

Reviewed and Recommended by Erik Baquero